Industry News

Wenceslaus Mushi When Jacob Mwenga said that the Boresha Habari program saved his station from collapse, I thought he was overstating the intervention. “When I look back at the time wasted struggling to convince big businesses, mainly located in Dar es Salaam, to advertise on my station, I wish I had known better,” he said. “They did...

  By Temigunga Mahondo, Radio Trainer, Internews in Tanzania Chai FM is a community radio station owned by a collective of tea growers in the south-western highlands of Tanzania. Like other local community stations, it had long looked too big advertisers for financial support. However, those advertisers do not always consider local stations as viable...